Mr. Goran Voznic is Regional Director in MRP-EURASIA for Macedonia, Montenegro, Serbia, Slovenia.
Goran Voznic is responsible for all MRP's businesses in abovementioned sub-region.
Since 2003, he has been working with MRP-EURASIA in market research of Pharmaceutical, Healthcare, Cosmetics, FMCG, Automotive, Banks, Telecommunications, IT equipment, Human resources, Tourism, FMCG and retail, Sociology.
Goran recognized target markets, made complex questionnaires, carried out telephone interviews, analyzed and compiled the local data, arranged and carried out the focus group within a market segment, evaluated and merged the outcomes from two data-gathering methods, tested initial assumptions, and authored and offered the report to organization including the recommendations for a prospect action. Heis excellent in Consumer Research, Opinion Polls, Positioning Research, Store Audit, Tracking Studies, Omnibuses.
Beforecollaboration with MRP-EURASIA, Goran worked in USAID and UNDP projects in the Balkan countries. This cooperation enabled to gain invaluable experience of working with different communities and different target groups, segments of civil population in Macedonia, Montenegro, Serbia, Slovenia. Projects of aforementioned international organizations have focused on democracy-building in emerging markets, so he had to seek and to find levers of influence on self-awareness and civic initiative of the local population and private sector.
In his workMr. Voznic gained prestige and respect from local factors of influence that allows him solve the most complicated tasks associated with access to market information, to challenging environment, to hard-to-survey respondents, to confidential information.
Heis fluent in English and local languages: Macedonian, Montenegrin, Serbian, Slovenian, Bulgarian. He easily overcomes the conflicts and always optimistic, but at the same time repeatedly examines the strategy for implementation of the project by subjecting it to testing and offering valuable advice on optimization techniques.
Mr. Voznic holds a PhD. in Political Science from Belgrade University (Serbia).
Operational responsibilities in the projects:
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Managing data collection and data entry in subordinatedsub-region
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Splits the subordinatedsub-region field task between representative offices MRP in multi-country projects, update and chase delegated tasks to ensure progress to deadlines on sub-regional level
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Coordinate work flow on subordinated sub-region level
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Contributes to managing ofrecruitment and training of local field staff
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Contribute to questionnaire and IDI/FGD guides development, translation and pilot testing in subordinated sub-region
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Contributes to the data coding and cleaning in subordinated sub-region
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Contributes to the databases preparing in subordinated sub-region
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Contribute to final reports
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Monitorstogether with General director assistant meet the approved technologies, and quality assurance in subordinated sub-region.
